HYDRAGOLD HAIR

Description:

• Combination of biomimetic active ingredients that replicate the skin’s Natural Moisturizing Factor
• INCI: Aqua, Sodium Lactate, Glycerin, Urea, Sodium PCA, Trehalose, Arginine, Nymphaea Caerulea Flower Extract
• Completely water-soluble
• Recommended dosage: 1% – 10%

Benefits:

• Immediate and lasting hydration
• Softens and protects the hair fiber
• Strengthens the scalp’s barrier function
• Prevents dryness and frizz

Applications:

• Hydrating shampoos and conditioners
• Hydrating hair masks and treatments
• Anti-frizz hair products
• Leave-in serums and sprays

Efficacy:

• 24-hour hydration
• Smoothing and anti-frizz effect
• Hydrating efficacy test at 5%: 46% weight difference indicating better moisture retention